search
top

Guest Post: ‘Winning Elections’ by Linda Calhoun

Winning Elections by Linda Calhoun A few months ago I went back and reread the GOPAC memo, written in 1993 by then Speaker of the House Newt Gingrich. It addressed “the way to win elections”. In a nutshell, it advised candidates and their handlers to use pejorative adjectives to describe their opponents, and soaring, “patriotic” adjectives to describe themselves and their party. Gingrich outlined several... read more

Next Entries »

top